TikTok’s 2023 revenue rises 75% in Europe, UK and other markets outside US, Asia
TikTok 2023 年收入在欧洲、英国和美国、亚洲以外的其他市场增长 75%
ByteDance-owned international short video-platform TikTok has reported total revenue of US$4.6 billion in 2023, an increase of nearly 75 per cent from a year earlier, in markets excluding the United States, Asia and Oceania.
字节跳动旗下的国际短视频平台TikTok在2023年报告的总收入为46亿美元,比前一年增长了近75%,该数据不包括美国、亚洲和大洋洲市场。
TikTok, which has more than 1 billion users worldwide, attributed that rise to “the continued growth of [its] user base”, “enhanced monetisation tools to improve advertisers’ experience and ad performance”, and significantly greater “live-streaming revenue”, according to a filing last week by TikTok Information Technologies UK to the Companies House, the British government agency that maintains the register of companies.
根据TikTok信息技术英国公司上周向英国政府公司注册机构(Companies House)提交的文件,TikTok全球用户超过10亿人。该公司将收入增长归因于“用户基础的持续增长”、“增强的货币化工具,以改善广告商的体验和广告效果”,以及显著增加的“直播收入”。