RedNote Gains Popularity Amid TikTok Ban
小红书因TikTok禁令走红
With TikTok’s expected ban in the US on January 19, many users, dubbed “TikTok refugees,” have flocked to RedNote, a Chinese social media platform also known as Xiaohongshu. This migration has boosted RedNote’s popularity, making it the top free social media app on iPhones in the US. Launched in 2013 and based in Shanghai, RedNote has become a global platform, fostering cultural exchanges, humor, and multilingual interactions. For many, joining RedNote symbolizes a protest against TikTok’s ban, while embracing a new platform developed in China.
随着TikTok预计于1月19日在美国被禁，许多用户被称为“TikTok难民”，纷纷转向中国社交媒体平台RedNote（小红书）。这一用户迁移大幅提升了小红书的热度，使其成为美国iPhone上排名第一的免费社交媒体应用。RedNote于2013年在上海创立，现已发展为一个全球化的平台，促进了文化交流、多语言互动和幽默分享。对于许多人来说，加入小红书不仅是对TikTok禁令的抗议，也是拥抱另一个由中国开发的社交平台。
